Uhlalutyo kumathuba emarike yehlabathi yoomatshini be-noodle abakhawulezileyo

Intshayelelo

Oomatshini be-noodle abakhawulezayo, njengoko igama libonisa, zizixhobo ezizenzekelayo ezisetyenziselwa ukuvelisa ii-noodle zangoko. Ngophuhliso loqoqosho lwehlabathi kunye nesantya esikhawulezileyo sobomi babantu, ii-noodles ezikhawulezayo, njengokutya okukhawulezayo, okulula kunye nokumnandi, ngokuthe ngcembe ziye zaba yinxalenye ebalulekileyo yobomi bemihla ngemihla yabantu. Ke ngoko, imfuno yentengiso yoomatshini be-noodle ekhawulezileyo nayo iyakhula. Eli nqaku liza kuqhuba uhlalutyo olucacileyo lwethemba lemarike yehlabathi yoomatshini be-noodle ngokukhawuleza, ngenjongo yokubonelela ngolwazi oluxabisekileyo lwereferensi kwiinkampani ezifanelekileyo kunye nabatyali-mali.

Isishwankathelo semarike ye-noodles ekhawulezileyo yehlabathi

1. Ubungakanani bemarike
Ngokwedatha yovavanyo lwemakethi, imakethi yehlabathi ye-noodles kwangoko ifikelele malunga ne-100 yeebhiliyoni zeedola ngo-2019 kwaye kulindeleke ukuba ifikelele kwi-130 yeebhiliyoni zeedola ngo-2025, ngesantya sokukhula sonyaka esimalunga ne-4%. Phakathi kwazo, i-Asiya yeyona marike inkulu yangoko nangoko ye-noodle yehlabathi, ibalelwa phantse i-60% yesabelo semarike yehlabathi.

2. Abaqhubi beemarike
Ukukhula ngokukhawuleza kwemarike ye-noodles ekhawulezileyo yehlabathi kuqhutywa ikakhulu zezi zinto zilandelayo:
(1) Indlela yokuphila ekhawulezileyo: Ngokukhula kokudityaniswa kwehlabathi, isantya sobomi babantu siya sikhula ngokukhawuleza nangokukhawuleza, kwaye imfuno yokutya okukhawulezayo, efanelekileyo kunye nokumnandi iyanda. Njengokutya okunokusombulula ngokukhawuleza ingxaki yendlala, ii-noodles ezikhawulezayo ziye zathandwa. Bayanda abantu abayithandayo.
(2) Ukuveliswa kwemveliso eyohlukeneyo: Ukuze kuhlangatyezwane neemfuno zabathengi abahlukeneyo, iinkampani zenoodle ezikhawulezayo ziyaqhubeka nokuphehlelela iimveliso ezinencasa ezintsha kunye nokupakishwa okutsha, zityebisa umgca wemveliso wemarike kwaye zikhuthaza ngakumbi uphuhliso lwemarike.
(3) Indlela yokupheka elula: Ukuvela koomatshini be-noodle ekhawulezileyo yenze inkqubo yokuvelisa i-noodles ekhawulezileyo isebenze ngakumbi kwaye ilula, iindleko ezincitshisiweyo zemveliso, ukuphuculwa kokusebenza kwemveliso, kunye nokukhuthaza ukwanda kwemarike.
(4) Ukhuphiswano lweBrand: Ngophuhliso oluqhubekayo lwemarike, ukhuphiswano phakathi kweenkampani ze-noodle ezikhawulezayo ziye zanda kakhulu. Ukuze kwandiswe isabelo semalike, iinkampani ezinkulu zonyuse utyalo-mali kulwakhiwo lwentengiso kunye nokukhuthaza ukuthengisa, zikhuthaza ngakumbi uphuhliso lwentengiso.

Isishwankathelo semarike yomatshini we-noodle kwangoko

1. Ubungakanani bemarike
Njengesixhobo esiphambili kwinkqubo yokuvelisa i-noodle ngoko nangoko, oomatshini be-noodle abakhawulezileyo bayakhula ngokobungakanani bemarike. Ngokwedatha yovavanyo lwemakethi, ubungakanani bemakethi yomatshini we-noodle yehlabathi jikelele ibimalunga neebhiliyoni ezi-1 zeedola ngo-2019 kwaye kulindeleke ukuba ifikelele kwi-1.5 yeebhiliyoni zeedola ngo-2025, ngesantya sokukhula sonyaka esimalunga ne-6%.

2. Abaqhubi beemarike
Uphuhliso olukhawulezayo lwemakethi yomatshini we-noodle ekhawulezileyo iqhutywa ikakhulu zezi zinto zilandelayo:
1
(2) Utshintsho lwetekhnoloji: Ngophuhliso oluqhubekayo lwesayensi kunye netekhnoloji, itekhnoloji yoomatshini be-noodle ekhawulezileyo nayo ihlala ivelisa izinto ezintsha, kwaye ukusebenza kakuhle kwemveliso kunye nomgangatho wemveliso kuye kwaphuculwa kakhulu, kukhuthazwa ngakumbi uphuhliso lwemarike.
(3) Inkxaso yomgaqo-nkqubo: Ukuze kukhuthazwe uphuhliso lweshishini lokutya, oorhulumente bamazwe ahlukeneyo baye bazisa uluhlu lwemigaqo-nkqubo ekhethwayo, efana nenkxaso yerhafu, inkxaso yezemali, njl., enika isiqinisekiso esinamandla sophuhliso imakethi yomatshini we-noodle yangoko.
(4) Umgaqo-nkqubo wokukhuselwa kokusingqongileyo: Ngokuphuculwa okuqhubekayo kolwazi lokusingqongileyo, oorhulumente bamazwe ahlukeneyo baneemfuno eziphezulu kunye eziphezulu zokusingqongileyo kwinkqubo yokuvelisa ukutya, ebeka phambili iimfuno zobugcisa eziphezulu zoomatshini be-noodle ngokukhawuleza kunye nokukhuthaza inkqubela phambili yezobuchwepheshe kwimarike.

Uhlahlelo loKhuphiswano lweMarike yoMatshini weNoodle ngoko nangoko

1. Amaqumrhu okhuphiswano lwemarike
Abakhuphisana kwimarike yomatshini we-noodle wehlabathi ikakhulu babandakanya ezi ndidi zilandelayo:
(1) Iibrendi ezaziwayo kumazwe ngamazwe: iinkampani ezininzi ezinkulu zoomatshini be-noodle abakhawulezileyo. Ezi nkampani zinamava emveliso etyebileyo kunye nokuqokelela iteknoloji, kwaye umgangatho wemveliso kunye nenqanaba lobugcisa likwindawo ehamba phambili kwishishini.
(2) Iimpawu zasekhaya ezaziwayo: ezifana Beijing POEMY oomatshini e China. Le nkampani inokhuphiswano oluluqilima kwimarike yasekhaya, enamaxabiso aphantsi emveliso kunye nesabelo esikhulu semarike.
(3) Amashishini amancinci naphakathi: La mashishini anezabelo zemarike ezincinci, kodwa aneenzuzo ezithile zokukhuphisana kumacandelo athile emarike, njengamajelo okuthengisa kummandla othile, iimpawu zemveliso, njl.

2.Iqhinga lokukhuphisana
Ukuze igqame kukhuphiswano lwentengiso oluqatha, inkampani yethu yamkele ezi zicwangciso zilandelayo zokhuphiswano:
(1) Utshintsho lwetekhnoloji: Ngophando oluqhubekayo kunye nophuhliso lwetekhnoloji entsha, izixhobo ezitsha, kunye neenkqubo ezintsha, siphucula umxholo wobugcisa kunye nexabiso elongezelelweyo leemveliso kunye nokuphucula ukukhuphisana kwamashishini.
(2) Ukwakhiwa kwebrendi: Ngokwandisa iinzame zokunyuswa kwegama, ukuphucula ulwazi lophawu kunye nodumo, ukuseka umfanekiso olungileyo wenkampani, kunye nokutsala abathengi abaninzi.
(3) Ukwandiswa kwemarike: Yandisa isabelo sokuthengisa kunye nokwandisa isabelo semarike yenkampani ngokwandisa iimarike zasekhaya nezangaphandle.
(4) Ukulawulwa kweendleko: Ukunciphisa iindleko kunye nokuphucula inzuzo yenkampani ngokunciphisa iindleko zokuvelisa kunye nokuphucula ukusebenza kakuhle kwemveliso.

Uhlalutyo lweendlela zokuphuhlisa imarike koomatshini be-noodle ngokukhawuleza

1. Utshintsho lwetekhnoloji luya kuba yeyona nto iqhuba ukhuphiswano lwentengiso
Ngophuhliso oluqhubekayo lwesayensi kunye nethekhinoloji, itekhnoloji yoomatshini be-noodle ekhawulezileyo nayo ihlala ivelisa izinto ezintsha. Kwixesha elizayo, ukwenziwa kwezinto ezintsha zobuchwepheshe kuya kuba yeyona nto iqhuba ukhuphiswano lwentengiso. Kuphela ngokuqhubeka nokuphucula umxholo wobugcisa kunye nexabiso elongezelelweyo leemveliso sinokuhlala singenakoyiswa kukhuphiswano lwemarike. Yiyo loo nto inkampani yethu isoloko ibambelele kwindlela yokuqamba izinto ezintsha, kuba sikholelwa ukuba kuphela ngokuqhubeka nokugcina izinto ezintsha kumatshini we-noodle okhawulezileyo sinokuthi siziqhelanise nokutshintsha kwemeko yemarike kwaye sibe yinkampani ehlala ikhokele oomatshini baseTshayina bangoko nangoko.

2. Ukukhuselwa kokusingqongileyo kuya kuba yinto ebalulekileyo ekuphuhliseni ishishini
Ngokuphuculwa okuqhubekayo kolwazi lokusingqongileyo, ukukhuselwa kokusingqongileyo okuluhlaza kuye kwaba yinto ebalulekileyo ekuphuhliseni ishishini. Oomatshini bethu be-noodle abakhawulezileyo banyusa utyalo-mali kuphando kunye nophuhliso kunye nokuphuhlisa ugcino lwamandla amatsha kunye neemveliso ezihambelana nokusingqongileyo ukuhlangabezana nemfuno yemarike.

3. Imfuno yokwenziwa komntu kunye nokwenza ngokwezifiso kuya kwanda ngokuthe ngcembe
Ngokwahlukahlukana kunye nobuntu beemfuno zabathengi, oomatshini bethu be-noodle abakhawulezileyo bahlala begxile ekuhlangabezaneni neemfuno zomntu ngamnye kunye nezenzelwe wena. Siyaqhubeka nokuvelisa iifom zemveliso kunye neemodeli zenkonzo ukuhlangabezana neemfuno ezahlukeneyo zabathengi.

4. Ubukrelekrele buya kuba ngumkhombandlela obalulekileyo wophuhliso loshishino
Ngokufika koShishino 4.0, ubukrelekrele buye baba ngumkhombandlela obalulekileyo kuphuhliso lweshishini lemveliso. Kwixesha elizayo, oomatshini bethu be-noodle ngokukhawuleza baya kwandisa uphando kunye nophuhliso kunye nokusetyenziswa kobuchwepheshe obukrelekrele ukuphucula ukusebenza kakuhle kwemveliso kunye nomgangatho wemveliso ukuziqhelanisa neemfuno zophuhliso lwemarike.

Ukuqukumbela

Ngokufutshane, imakethi yomatshini we-noodle yehlabathi jikelele iya kugcina izinga lokukhula ngokukhawuleza kwiminyaka embalwa ezayo. Utshintsho lwetekhnoloji, ukukhuselwa kokusingqongileyo okuluhlaza, iimfuno ezizezakho kunye nezenzelwe wena, kunye nobukrelekrele kuya kuba yimikhwa ebalulekileyo kuphuhliso lweshishini elizayo. Sikulungele ukujongana nokhuphiswano lweemarike kunye nemingeni. Inkampani yethu yomatshini we-noodle ekhawulezileyo igxininisa ekuveliseni izinto ezintsha kunye nophuhliso, ukuphucula umxholo wobugcisa kunye nexabiso elongezelelweyo leemveliso ukuhlangabezana nemfuno yemarike kunye nokufezekisa uphuhliso oluzinzileyo. Kwakhona siya komeleza intsebenziswano nawo onke amaqela ukukhuthaza ngokudibeneyo ukusungulwa kobuchwepheshe kunye nophuhliso lohlaza kushishino kunye nokubonelela abathengi kwihlabathi jikelele ngomatshini wokuvelisa i-noodle ongcono, okhuselekileyo nokusingqongileyo.

oomatshini be-noodle ngokukhawuleza; izixhobo ezizisebenzelayo ezisetyenziselwa ukuvelisa ii-noodles ngoko nangoko; umatshini wokwenza i-noodle ngokukhawuleza; Oomatshini be-noodle baseTshayina; umatshini we-noodle ngokukhawuleza;